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5G Video: Game-changer, market-booster of the decade

March 2019 | 59 pages | ID: 517A150467FEN
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This report examines the prospects of video entertainment contents and services within the framework of upcoming 5G launches.

An introductory section describes the 5G roadmap in the world.

Some 5G video uses cases are then illustrated, by projects and on field tests held, within each of the four main families of enhanced video services covered (ultra-high fidelity media, public venue experiences, UGC, immersive media) and anticipated operational gains from 5G (in video production and distribution).

We also present an analysis of the new media ecosystem brought by 5G. Transformation in the chain and impacts are addressed by segment (content production, services, distribution, devices, consumption and monetisation).

The impacts on players in the chain are then highlighted and illustrated though company profiles (media, Internet and telcos).

Finally, the report details 5G video revenues market forecasts up to 2030, broken down on a worldwide basis by source of revenues (FWA pay-TV offers, 5G pay- and advertising-based video services) and by key geographic zones (Asia, North America and Europe).
1. EXECUTIVE SUMMARY

2. 5G ROADMAP

2.1. Three sets of technologies for 5G
2.2. Evolution of mobile networks towards content/video
2.3. In 2020, Europe will lagging behind where Asia or the US were in 2018-2019
2.4. 5G Roadmap in Europe
2.5. 5G has already arrived in the USA: It’s on the finishing straight of a long road on 5G
2.6. 2 billion 5G SIMs in 2025

3. 5G VIDEO USE CASES

3.1. Why 5G video?
3.2. All major operators tested 5G connectivity, often with video
3.3. 5G will enable four, maybe more, main species of enhanced video services
  3.3.1. Ultra high fidelity media
  3.3.2. Public venues: a specific use case
  3.3.3. UGC and machine-generated content
  3.3.4 The Promising prospects for AR/VR in 5G
3.4. 5G intends to bring Operational efficiency in video production and distribution
  3.4.1 Video is the most sizeable mobile traffic, and it’s growing
  3.4.2. 5G Broadcast is not yet ready
  3.4.3. Towards Hybrid and converging distribution systems?
  3.4.4. Can FWA be a first-comer 5G video service?
  3.4.5. Efficiency gains in production and video contribution, with 5G
3.5. 5G video service requirements

4. A NEW ECOSYSTEM

4.1. 5G will lead to a new video ecosystem…
4.2. …involving transformation and convergence in the chain
4.3. Professional Contents
4.4. User-generated content (UGC)
4.5. Services
4.6. Distribution: towards a 5G meta network?
4.7. 5G market could first develop through FWA and 5G hotspot devices
4.8. Consumption and monetisation

5. COOPETITION BETWEEN PLAYERS

5.1. Players: Rich opportunities ahead for media groups
  5.1.1. RAI
  5.1.2. Disney
  5.1.3. Google/YouTube
5.2. Players: Network ownership gives telcos a natural advantage in video
  5.2.1. AT&T
  5.2.2. Verizon
  5.2.3. SK Telecom
  5.2.4. KDDI
  5.2.5. Telia Finland

6. MARKET FORECASTS

6.1. Main drivers for 5G video
6.2. Main barriers to 5G video
6.3. Scope of 5G video market forecasts, 2020 – 2030
6.4. 5G video traffic estimates
6.5. Model core hypothesis for revenues
6.6. A 5G video market of 145 billion EUR in 2030
6.7. Asia will lead the 5G market, including in the video segment

LIST OF TABLES AND FIGURES

1. EXECUTIVE SUMMARY

From a linear video value chain to a multi-directional web of interconnections
Worldwide 5G video revenues by segment in 2030 (billion EUR)

2. 5G ROADMAP

Three sets of technologies for 5G
Evolution of mobile networks towards content/video
Key sport events targeted for commercial launches
2020 target for all MSs, on 700 MHz and 3.5 GHz frequencies, mmWave bands not before 2022
5G development in the USA
Number of 5G SIM cards (worldwide, millions)

3. 5G VIDEO USE CASES

The media & entertainment vertical driving trials in 5GPP
5G video tests implemented by telcos per region
Migu Music Awards live broadcasting through 5G
KDDI 8K transmission as 5G trial with NHK
5G Edge Network Acceleration at Stadium
Samsung and KDDI live real-time free-viewpoint video streaming test on 5G, Okinawa stadium
SK Telecom’s 5G mobile network to broadcast live
Stadium and mega-event requirements – Crowdsourced video
Virtual/augmented reality broadcast
Mobile data traffic by application category per month (percent)
Global mobile data traffic (EB per month)
Evolving LTE broadcast towards meeting 5G requirements
Converged Content Distribution Framework
Hybrid Broadcast Distribution
Breakdown of indoor, wall-mounted and rooftop antennas for an inter-site distance (ISD) of 350 meters, Ericsson trial
Smart + remote media production
Graphical user interface of Periscope App and ZDF Reporter App
5G critical requirements for M&E experience

4. A NEW ECOSYSTEM

Presentation of the 5G Video Chain
Mobile VR evolution: Devices will become sleeker, lighter and more fashionable
Richer visual content
Social Video Viewing
The trend in the adoption of live streaming by platforms
Live-stream viewing on social
Number of UHD or 4K platforms and services, end 2018
Service management: incumbent player, newcomer, none?
5G-Xcast Converged media delivery architecture
Moto Z Phone, upgrading to 5G
First Huawei and Samsung FWA ‘devices’: 5G at Home
Target: An enhanced user experience

6. MARKET FORECASTS

Netflix consumption by device
Digital/Mobile Video Budget Allocations to each format
Worldwide 5G video revenues by segment in 2030
Breakdown of 5G video revenues by zone in 2030


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